millennial wine marketing
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Boomers And Busts: Sobering News For The U.S. Wine Business in 2013?
Anyone remember back in 2011, when we talked about the fact that Boomers – who by and large account for the vast majority of current wine sales – wouldn’t be around forever, and so the wine biz really needed to get off of its duff…
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The Ten Most-Shared 1WD Articles Of 2012
As 2012 draws to a close, we continue the overlooked-due-to-hangover tradition of wrapping up the most popular 1WD articles of the year. This list serves two purposes: a chance to highlight a “best of” from the 1WD content over the past year, and a nod…
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What One Wine Represents Your Generation? (Judging The 2013 Argentina Wine Awards)
This coming February, I’ll be representing Team USA in the 2013 Argentina Wine Awards. No, I won’t be performing on the parallel bars – I’ll be the sole U.S. judge on an international panel that includes writers, sommeliers, and other geeky wine folk from China,…
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A Millennial’s Open Letter To The Wine Industry: I Would Love Your Wine, If I Could Afford It (Guest Post)
[ Editor’s note: following is a guest post from the 1WD intern: the young, unpaid Shelby Vittek. While Shelby may be young, she’s got better creds than a lot of would-be wine media folks out there: she’s been writing about wine for the millennial set…
