My friend Paul Mabray, of Vintank, recently gave a keynote address at an event held in Dijon, France, called “The Perfect Storm: How digital tools are forever changing the way we sell and market wine.” I didn’t attend (alas), and I’ve no affiliation with the event apart from a random one: its organizer (another friend,…
Category: commentary
Infinite Substitution Means That Without A Unique Wine Brand Message, You’re Screwed
My friend Rémy Charest has been reporting on events from the London Wine Fair over at PalatePress.com, and one of his recent reports really struck a chord with me. What stood out for me was the concept of “infinite substitution” introduced to Rémy during one of the conversations that he had at the Fair. To…
Are Petrol Notes In Aged Riesling A Fault? (Thoughts On A Clare Valley Master-class)
“I’m going to be honest with you, that smells like pure gasoline.” We’re not talking about Sex Panther here, people – but we are talking about something that is quite pungent… in a good way… Riesling. Specifically, a factor that many consider to mark some of the best aged Riesling wines on the planet: an…
Why Rating Wine Is Bad Science
[ Editor’s note: this article is not an easy one to follow, because the topic is not an easy one to get your head around; intrepid readers will want to stick with it, though, because I think the conclusions are fodder for some amazing discussion on their implications on wine criticism. ] The world of…