vintank
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Dropping The Mic On Online Wine ROI (TMRW Engine’s 2016 Digital Wine Report)
So much of the material upon which 1WD was built consists, essentially, of opinion pieces (in fact, four or five years ago I sat on a panel focused specifically on opinion writing alongside Lettie Teague and Jon Bonne, about which I imagine both of whom…
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How Bad Is The Wine Biz At Digital? According To This, Really, Really Bad.
My friend Paul Mabray, of Vintank, recently gave a speech at the 2014 Wine Communicators of Australia event. The topic was, roughly speaking, the digital divide in the wine world. You can read a transcript of the entire talk given by Paul here. And if…
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Wine + Digital: If This Doesn’t Blow Your Mind, You’re Not Paying Enough Attention
My friend Paul Mabray, of Vintank, recently gave a keynote address at an event held in Dijon, France, called “The Perfect Storm: How digital tools are forever changing the way we sell and market wine.” I didn’t attend (alas), and I’ve no affiliation with the…
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Are EU Imports Poised To Kick U.S. Wine Biz Butt In The Near Future?
Last week, Silicon Valley Bank and Vintank teamed up to present a rather well-researched and thorough look at what the wine industry has in store for itself in the near future. Predictions are, of course, only for the exceedingly brave (or exceedingly foolish – or…
