Articles Tagged steve heimoff
Some of you asked for it, so here it is: our panel on how the pros taste wine from the 2014 Wine Bloggers Conference in Santa Barbara, CA. Or most of our panel, anyway; as much of it as could be recorded before my video camera lost its juice.
More thoughts on the wines that we tasted during that panel, as well as on WBC14 itself, later this week. In the meantime, you now have about 50 minutes of vid to peruse if you’re curious as to how Steve Heimoff, Patrick Comiskey, and I suck the joy out of wine by tasting it critically!
1WineDude.com TV Episode 61: How The Pros Taste From WBC14
In this special weekend edition of 1WineDude.com, I have some epically gargantuanly stunningly-hyphenated-made-up-adverbially BIG news to share with you all.
Steve Heimoff, of Wine Enthusiast Magazine (not sure if it’s the English or Mandarin version… but sh*t, I’d better find that out REAL soon) are SWAPPING GIGS.
Yes, ou’re reading that correctly. Steve Heimoff will now be writing the Wined Down With Joe Roberts column on Playboy.com, and I will be taking over Steve’s California wine beat for Wine Enthusiast.
As part of the move, Steve and I will also be swapping blogs, and so you will find Steve writing about writing about writing about wine here, and over at Steve’s website I will be penning my normal shot-from-the-hip missives about the wine world that actually sound like they were, indeed, shot by something and then left to rot.
I wanted you al to be the first to know. Only you’re not really the first to know… there were, like seventeen lawyers who knew before you did, and then there’s the editorial staff at WE and Playboy.com, and around eight or so of Steve’s neighbors in Oakland, who all knew before you did. But you’re, like, the thirty-fifth person to know and that’s meaningful to Steve and I, because I was 35 years maybe when Steve and I first met. Look, just go with it, okay?
I realize that this will come as a great shock to many of you, so it’s important that you understand the rationale behind this joint decision by Steve and me:
- Talent: Steve and I are writers who can distinguish between when it is and is not grammatically correct to use the phrase “Steve and me.”
- Work-Life Balance: We figured it would take a while before either WE or Playboy.com noticed, since we both like to work remotely.
- Because We Can: We’re both, like, super-important in the wine blog world and this is, in fact, a childish attempt by both of us to lord our power over the minions.
- Intangibles: We’re about the same height.
- For The Good of the Land: Steve is less dangerous for the Playboy Playmates, and I’m less dangerous for Wine Enthusiast.
See you over at SteveHeimoff.com, people!
Cheers – and check your calendars!
p.s. – Mad, mad love, respect & appreciation to Steve, who had no idea I was doing this but I strongly suspect will take it with good humor (what’s Mandarin for “humor”?).
Actually, it’s not social media and wine that I’m going to be talking about here – it’s social media and engagement. Engagement with actual people who actually spend their actual hard-earned cash for the purpose of drinking actual wine…
It’s taken a while for me to respond to this plea for me to lighten up when it comes to social media’s place in the wine world. The delay is mostly due to me having been on the road, and otherwise waiting for the Universe to present a pertinent example of what I was talking about (it didn’t take long – more on that in a minute or two).
I’m not lightening up. If anything, I think we all should be making more of a fuss over this stuff, not less.
The best responses I can give to any challenge on the power of engagement in the wine world come from my own experiences. So let me talk to wine producers directly here for a minute or two (…or fifty), and share some of those experiences with them. It will sound harsh at times, but that’s because I keep hearing arguments that are the equivalent of telling me that my experiences didn’t happen, and I’m not a psychotic (at least, not yet) so there’s definitely something a bit screwed up here. And most of what I’m saying is not unique – it’s been said by others, I’m just culling many of the points together.
For those that don’t want to wade through the damn-near 1800 words that follow, the bottom line is this: if you are producing wine, and in this day and age you are letting someone like me (or any critic) dictate the majority of your brand message to current and potential customers in online engagement channels (twitter, facebook, etc.), then you need to audition for a Jim Henson Company project, because you’re acting like a Muppet…
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“To learn as we grow old
The secrets of our souls.”
– Question, Moody Blues
My intention today is not shock you into your Monday morning with cheesy Moody Blues lyrics (though I’ll admit to jamming out the bass line to Question dozens of times when I was in high school and songs like Question seemed really, really deep and important), but to call your attention to a blog post today by my friend, Wine Enthusiast editor Steve Heimoff.
The more astute reader will immediately recognize that I refrained from calling Steve a colleague, since in my mind that would actually be insulting him, though now that I think about it maybe I should have done that and then asked him for a small fee to remove the reference… anyway…
In said blog post, Steve talks about a recent Napa tasting in which he tasted some big-ass Cabernet wines and walked away thinking that many were, on the whole, quite balanced despite their, uhm, generous sizes. In reflecting on the tasting, he hits on what I consider the king-among-princess of a wine’s better qualities:
“Among all these impressionistic words… I think the most important is balance. Balance is central to wine’s quality.”
On this point, Steve and I are, using a term of which one of my friends is particularly fond, in “violent agreement.”
For my money, nothing, and I mean nothing, in a wine’s lineup of admirable qualities – including things like place of origin and pedigree – trumps balance…
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