commentary
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The Wine Price Fix Is On (At Fix.com)
I am aware that it’s been a long, oh, I don’t know, five whole minutes since I last talked about a Fix.com article, but the fine folks over at that website have seen fit to publish yet another of my modest attempts at edu-taining the…
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Science Has Not Really Spoken (On The Study Of Big Flavor Wines)
Ok, geeks; REMAIN CALM. That’s the message we need to repeat to our geeky wine selves after reading the article “Science has spoken: Big wine doesn’t mean more flavour” by Beppi Crosariol in The Globe and Mail. In case you missed it, the scoop is…
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No One “Needs” Your Wine (30 Lessons in Wine Communication)
Recently, at the wine industry über-event VinItaly, a group of PR-savvy wine folk gave a presentation titled “30 Lessons in Wine Communication for Italian Brands.” One of the slides in that presentation was modeled (with my permission) on a tuff-luv style wine PR post I…
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Wine Scores: Please, Wine Producers, Stop Shoving Them In My Face
This little meme-type-thingy that I generated several days ago got a bit of traction on The Book of Face, and so I thought that I’d elaborate a bit on the position behind it (friends of mine will enjoy the RDJ inclusion, since they are constantly…
