Bubbling Over (A Fix.com Guide To Sparkling Wine)

Vinted on April 7, 2015 binned in going pro, learning wine
Fix.com sparkling wine

image: Fix.com

Attention, peeps!

My latest entry for Fix.com is now live; this time, we’re providing an overview of some of the world’s more exciting sparkling wine regions, titled Bubbling Over. See what they did there? Ok, I’ll shut up now.

Once again, the Fix.com crew’s stellar graphics talents are on full display, making the most (and then some!) of my modest attempt at the prose. The full info-graphic is embedded below for your viewing pleasure.

Most of these bubbly regions will be familiar to you geeks, though I think there’s one in there that might come as a slight surprise even to you fabulous wine nerds. Enjoy!

Cheers!

Read the rest of this stuff »

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Wine Reviews: Weekly Mini Round-Up For April 6, 2015

Vinted on April 6, 2015 binned in wine mini-reviews

So, like, what is this stuff, anyway?
I taste a bunch-o-wine (technical term for more than most people). So each week, I share some of my wine reviews (mostly from samples) and tasting notes with you via twitter (limited to 140 characters). They are meant to be quirky, fun, and easily-digestible reviews of currently available wines. Below is a wrap-up of those twitter wine reviews from the past week (click here for the skinny on how to read them), along with links to help you find these wines, so that you can try them for yourself. Cheers!

  • 12 Simi Russian River Valley Reserve Chardonnay (Russian River Valley): If U don't mind the toast, it won't bogart the peach blossom. $30 B+ >>find this wine<<
  • 10 Castello Monaci Arta Primitivo Salento (Puglia): Too woodsy? Wrong. Just wait a minute for it to display a zing in its step. 1.5L $93 B+ >>find this wine<<
  • NV Quinta do Vallado Twenty Year Old Tawny Port (Porto): Please… Ginga Dun! Bring Stilton!!! Gunga Din! Bring Stiltonnnnnn!!!! $79 A- >>find this wine<<
  • 12 JCB The Surrealist Napa Valley Red Wine (Napa Valley): Eminently stylistic, but not skimping on the luxuriant substance, either. $350 A >>find this wine<<
  • 07 Ayala Blanc de Blancs (Champagne): Gourmet biscuit action that is fresh, right out of the oven, & ready for indulgent consumption. $90 A- >>find this wine<<
  • 09 Bodegas Marco Abella Clos Abella (Priorat): Potent, vibrant, lacking nothing now, & obviously has its future shiz totally together. $90 A >>find this wine<<
  • 12 Maggy Hawk Stormin' Pinot Noir (Anderson Valley): A finish that lingers, like watching a thoroughbred galloping in slow motion. $70 A- >>find this wine<<
  • 13 Domaine Paul Buisse Touraine Sauvignon (Touraine): The Loire would like you to know that Spring has, indeed, finally arrived. $13 B >>find this wine<<
  • 11 Gallo Signature Series Chardonnay (Russian River Valley): Vanilla and spice, and mostly full of fruity things that are nice. $30 B+ >>find this wine<<
  • 13 Olema Pinot Noir (Sonoma County): Still a youngin'; and a potential excellent utility player for a late-round draft pick price. $20 B+ >>find this wine<<
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No One “Needs” Your Wine (30 Lessons in Wine Communication)

Vinted on April 2, 2015 binned in commentary, wine industry events

Recently, at the wine industry über-event VinItaly, a group of PR-savvy wine folk gave a presentation titled “30 Lessons in Wine Communication for Italian Brands.”

One of the slides in that presentation was modeled (with my permission) on a tuff-luv style wine PR post I wrote back in June of 2014. With some modifications, primarily to eliminate the use of the phrase “douchebag” in my original piece.

Anyway, the presentation is lengthy, but excellent, and probably ought to be required study material for anyone trying to sell wine in the modern world marketplace. You can safely ignore the “Italian Brands” portion of the title; this wisdom is applicable to any wine region that wants to make a dent in the U.S. marketplace (or just about any other large, well-established, and tech-heavy wine demographic).

Here’s the description of the VinItaly session:

“Reka Haros, Rebecca Hopkins, Cathy Huyghe, Robert Joseph and Damien Wilson offer insight during a Vinitaly session, into the most effective ways to sell Italian wines, especially, but not only, in the US market. The 30 lessons cover packaging, website design, advertising, PR and social media.”

And here’s the lesson material. School is officially in session, beeeeaaaaatches!

30 Lessons for Marketing Italian Brands from Robert Joseph

Cheers!

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