Posts Filed Under wine news

“David, The Wine4.Me App Is Here. Hello Jeanine.”

Vinted on June 6, 2014 binned in wine appreciation, wine news

Those not getting the title reference today need to hang their heads in total shame! No wine for you!!

Anyway… remember, about a year ago, when we talked about the data behind a new wine app, Wine4.me?

Well, I’m pleased to tell you that the Wine4.me app is (finally!) available for download in iTunes.

The full disclosure part of all of this is that I was paid to be one of the expert tasters on the panels that formed the basis of Wine4.me’s data, and I am an ongoing contributor to their consumer-facing blog.  But they’re not paying me to tell you about the app’s release; I’m doing that because I’m genuinely excited to see it go live. Finally.

The bottom line is that while the mobile wine app space is insanely crowded right now, no other wine app out there (that I know of, anyway) is so steeped in data and the scientific method (we already know how I feel about that stuff, right?), so consumer-focused with a for-real value proposition (using that data to significantly increase your chances of finding a similar wine you will enjoy), and actually pops the corks on bottles themselves to get there. There also happen to be some lovely human beings involved in this project, and working with them has been nothing short of a total pleasure (and hey, it’s better we highlight the work of nice people, instead of that of a bunch of douchebags, I suppose)…

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More Proof That Social Influence Is Eroding The Power Of Traditional Wine Reviews

Vinted on May 22, 2014 binned in best of, commentary, wine news

As if we needed any more evidence that consumer perception of wine isn’t all that materially different than how they interact with every other produce available in the market today, the results of a study titled In Vino Veritas? Social Influence on ‘Private’ Wine Evaluations at a Wine Social Networking Site published by Wine-Economics.org provides more proof that wine is not immune from the same type of crowd-sourced review influences that have become the norm of on-line product searching.

The study was conducted by staff from Seton Hall, Oxford and the University of Exeter, from their departments of Diplomacy and International Relation, Experimental Psychology, and Psychology departments, respectively (if you want to go up against their level of smarties, be my guest; I know when I see a battle not worth fighting). Their subject was an analysis of Cellertracker.com reviews, which makes sense since it’s currently the largest such repository on planet Earth.

To the tape (emphasis mine):

“We conducted analyses based on 6,157 notes about 106 wines posted by wine drinkers at a wine social networking site. Our findings suggest that social influence on private wine evaluations occurred by communicating a descriptive norm via written information. We provide empirical evidence that there is social influence on private wine evaluations that is greater than the effect of experts’ ratings and prices combined. This influence comes mainly from the first few group members, and increases as a function of source uniformity. “

Hmmmm. Science and data deal uninformed, incumbent opinions a blow yet again

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SVB’s State Of The Wine Industry 2014 Report Makes Us Look Like Geniuses (And Other Tidbits)

Vinted on February 18, 2014 binned in commentary, wine news

Last year, I wrote some OpEd on the 2013 version of Silicon Valley Bank’s annual State of the Wine Industry report. In that gonzo style (is there any other kind?!??) take, I made a prediction about the long-ish term future of wine sales in the U.S.. That prediction basically underscored a similar prediction I made in 2011 regarding how the current top dogs of wine buying in this country – the Baby Boomer generation – would fall off precipitously as they age in terms of no longer buying luxury goods like wine, either because they can no longer do this when they die, will not want to do it if they encounter failing health, or will not be able to do it because they will run out of money in retirement.

The 2014 version of SVB’s report (yeah, I know, it was weeks and weeks ago, I’m late), contains a very interesting statement in the “2014 Business Predictions” section, on page five (emphasis is mine):

We believe we are trending to a transition point as Boomers hit retirement and the economic condition of the Millennials replacing them is burdened with high levels of student debt and weak job prospects. In the current period we expect to see continued growth in overall demand but only limited pricing power for producers. Within the next five to seven years however, the evolution from Boomers to Millennials as dominant purchasers of wine will prove a significant headwind to sustained growth in the wine business.”

In other words, SVB recently made you and me look like genius-level, Nostradamus-like oracles, since we’ve been saying this for nearly three years now, you and I. Okay, semi-genius. Okay, somewhat-smart-folks. Alright, alright, I will entertain the possibility that it was a blind-squirrel-finds-an-acorn thing. Also, few in the wine world appear to actually be listening to us (SVB excepted, of course!), so we may still be stoned to death, like some of the oracles of old. Best not to think too much about that…

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