Hey Winemakers In Emerging Wine Regions: Stop Selling A Gazillion Varietal Wines Already!

Vinted on May 16, 2011 binned in best of, commentary

“Doesn’t mean you should
Just because you can
It doesn’t mean you should
Just because you can
Like Abraham and Ishmael
Fighting over sand
It doesn’t mean you should
Just because you can.”

– “Facts of Life” by King Crimson

Seriously, people.  Stop it.  Please.

It’s getting embarrassing now.

I get that newer wine areas need to experiment.  I get that you’re just exploring the multi-facets of your terroir.  I get that we don’t yet know which grapes will really sing when grown on your land.

I just don’t get why people should be sold the results of your experiment when they suck (the result, I mean, not the people). When those grapes don’t sing mellifluously, and instead let out what we refer to in my band as a “brown note” – well… why the hell should people pay out good hard-earned cash for that crappy experience?

I know what you’re going to tell me: Hey, smarty-pants, people come in asking where’s the Cabernet Sauvignon and Chardonnay, so I have to grow them and make varietal wines out of them!

I’m calling bullsh*t on that right now – and it’s in your own best interests, because it’s a totally bogus business strategy

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Weekly Twitter Wine Mini Reviews Round-Up For May 14, 2011

Vinted on May 14, 2011 binned in wine mini-reviews
  • 07 Dry Creek Vineyard Old Vine Zinfandel (Dry Creek Valley): The vines are old but their spicy dark juice has several yrs ahead of it $28 B+ #
  • 10 Crios Torrontes (Salta): Boom! Lychee shakes the room! Boom! Lychee shakes the room! Boom! Tick… Tick… Tick… BOOM! $15 B #
  • NV Bear Flag "Dark Red Wine Blend" (CA): Like Iron Man 2, the middle drags but the start & end are actually pretty damn entertaining. $9 B- #
  • NV Bear Flag "Bright White Wine Blend" (CA): The melons & limes are bright, all right, but they also come off way, way too cheerful. $9 C+ #
  • 08 Smith-Madrone Chardonnay (Napa Valley): Like ‘The Rock’ of Nap Chards; big, a bit obnoxious, but in its own way totally brilliant. $30 B+ #
  • 04 Torbreck RunRig (Barossa): For big Shiraz lovers, this is the hedonistic vinous equivalent of owning your own tropical island. $160 A #
  • 08 Chateau Tanuda Noble Baron Cabernet Sauvignon (Barossa): A commoner’s concentration, but w/ herbal minty action worth of nobility. $50 B+ #
  • 09 Hugel et Fils “HUGEL” Riesling (Alsace): Young, agreeable but has a caustic austere side. Best to let him settle down (for 3+ yrs). $24 B #



Taking A VinPass? (Social Gaming Goes Vino)

Vinted on May 13, 2011 binned in wine 2.0

Social gaming – driven in part by the ubiquity of social networks (do I really need to dredge up the if-facebook-was-a-country-it-would-make-your-country-look-like-chump-change stats?) and (I strongly suspect) our natural human competitive instincts now that hunting and killing are generally frowned-upon – has seen a usage curve that by any measure can be safely said to have exploded off the charts.

Here’s a real chump-change-making stat for you: Over fifty million people in the U.S. are playing along with social gaming – and that’s a stale stat from last year.

So it was only a matter of time, I suppose, before the gaming trend caught up to the world of wine, despite the world of wine being something like six years behind most every other on-line trend.

That feeling of inevitability was one of the major reasons why I decided to jump on the social gaming board with VinPass, billed as the first cross-platform social game for the wine industry, which launched just this week

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