Well, the Global Interweb’s recent fixation with infographics seems to have abated by exactly zero percent.
That’s the primary takeaway I’ve had, anyway, from my recent experience penning a couple of infographic-designed articles for Fix.com. Seems you people can’t get enough of that stuff!
I wrote two such pieces for Fix.com: an overview of Off The Beaten Path White Wine Varieties, and a companion piece focusing on red wine grapes. Fix.com did a great job bringing the words to image-rich life, and that seems to have resonated with, well, with a lot of people. The white wine version in particular has been popping up all over the Internet, and has apparently become one of the more shared and viewed pieces of content I have yet written.
Maybe I need to start drawing instead of writing?
Anyway, I’m including the large-format infographics of both articles below, for your image-rich-viewing pleasure. Some of you geeks will be tempted to scoff and harrumph (is that a verb?) at what I considered to be “off-the-beaten-path” grapes (“Dude, WTF?!?? Where’s Gouais blanc, you a-hole!!!”), but please keep in mind the context, folks: this was all done for an audience that’s likely drinking the usual wine suspects. Think Chardonnay, Cabernet Sauvignon, Sauvignon Blanc, Muscato, Pinot Grigio, Merlot, and Pinot Noir.
If we get those drinkers even thinking about alternatives like Chenin Blanc, Vermentino, Barbera, and Cabernet Franc then we’re doing good by the wine world in general, and maybe even opening up a few minds to some new and interesting experiences…