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Going Pro | 1 Wine Dude - Page 10

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Here’s A Lie: Wine Critics Offer Everyone The Best Wine Picks

Vinted on August 21, 2012 binned in best of, going pro, Wined Down (Playboy.com)

Two weeks ago in my Playboy.com Wined Down column, I interviewed two friends for whom I have mad respect – wine writers and educators Mark Oldman and Leslie Sbrocco – to put together a list of what we considered the top five “wine lies.” The idea was to bust up five of the most prevalent myths permeating the wine world, and offer some advice on how to avoid being ensnared by said lies.

You can read our list of those top 5 wine lies here. Leslie and Mark each contributed two wine lies to the list, but after you read their great contributions, please make sure that you click through to Page Two of that article and read the fifth wine lie, which is the one that I contributed to the piece. Namely, “Lie #5: Wine Critics Offer the Best Wine Picks.”

This isn’t an ego play (personally I think Mark’s and Leslie’s input was better than mine!) – I just generally want to discuss that one in more detail than is afforded to me in the interests of keeping the Playboy.com column to a reasonable length. I won’t re-frame the entire argument here, but want to build a bit on what I wrote in that column; because the further down the rabbit hole that I travel when it comes to wine reviews, the more clearly I realize that blindly following the ratings is a lie, a lie that’s been perpetuated in media and at retail for as long as I’ve been an avid wine consumer. Wine critics do not, in fact, offer you the best wine picks with their reviews… at least, not at first

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Poetry Inn And Traveling Like A “One-Percenter” For Playboy.com

Vinted on August 8, 2012 binned in going pro, Wined Down (Playboy.com)

Last week, I made a foray into a (sort of) non-wine related piece of writing for Playboy.com’s Nightlife section, contributing to what they call the “1% Travel Guide.”

The idea behind that guide is to feature travel destinations so remote, or so extreme, or so exclusive, or so expensive (or some combination of the four) that 99% of us will likely never get to experience them.

Some of us get to piggy-back on that world, though. We usually go by the title of “winemaker” or “wine media,” and I fall into the latter category. Which means that occasionally I get hosted in surroundings that are ridiculously beautiful and/or ridiculously expensive, because I’m not fitting most/any of the bill myself. When I visited Napa as a guest of C. Milan Communications earlier this year, that’s precisely where I found myself, so I pitched the idea to Playboy about giving my hotel at that time – the Poetry Inn, owned by Cliff Lede (yes, that Cliff Lede, whose Stags Leap wine facility is visible from the Inn’s hillside perch, so this is actually a little bit wine-related) – a possible feature in the 1% section.

Since I got paid for the Playboy.com piece, I can now afford what I’d calculate to be a few minutes stay back in the Poetry Inn’s suite…

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Girls Of Summer, And Wines Of The Western Slopes

Vinted on July 11, 2012 binned in going pro

Hey, remember that trip I took to Colorado, as part of the 2012 Drink Local Wine Conference?

That was in May, a mere couple of months though it feels more like fifteen years and several hundred grey hairs later for me, given how much time I’ve been spending prematurely aging myself through the rigors of our modern day version of a true rite of passage – air travel – lately.

Anyway, I profiled three CO Western Slope wine producers from the West Elks and Grand Valley AVAs (Stone Cottage Cellars, Garfield Estates, and Canyon Wind), titled World-Class Wine In Harsh Conditions, Colorado’s Greatest Challenge May Be Man-Made, which you can now check out over at PalatePress.com (the photos in that article are mine, and yeah it really is that beautiful out there, and yeah I’m not regretting finally forking over the dough for a real camera).

In addition to that, the next installment of my Playboy.com column Wined Down is live (The Girls of Summer, And the Wines to Woo Them), and has generated a small amount of controversy on-line over whether or not I went over the line (MARK IT ZERO, SMOKEY!) in how I portrayed my version of the “white wine recommendations for Summer.”

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Soon To Be A Cretin (Bound For Crete, Glossy Style?)

Vinted on July 5, 2012 binned in going pro, on the road

And you thought I was already there, didn’t you? About being a cretin, I mean.

This week, I head out (yes, again) on the road, this time bound for the Greek island of Crete, a trip that’s been in the making in some way/shape/form with www.allaboutgreekwine.com since 2010 (we last discussed it when I visited with them in Santorini almost precisely two years ago).

The interesting thing about this trip, in the Going Pro side of things, is that in some ways I’m “on assignment,” having preliminarily agreed with Sommelier Journal to pen a regional overview piece on Crete for their 2013 publication schedule.

I am hoping in no small part that my eventual appearance in a wine glossy will show that I’m not anti-wine-glossy (though I am anti-douchebaggery) and will help to temper what seems to be unhealthily strong reactions from other wine glossy staff whenever I mention the words “wine glossy” on these virtual pages, to the point where the critical mention significantly outshines the actual focus of the article (hey, weren’t we talking about somebody’s wine here, anyway?). The message, I think, being twofold:…

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