What can I say, the ladies dig cartoon versions of bloggers, okay?
In all seriousness, I wanted a cleaner, more open, more inviting, bit more up-to-date and, dare-I-say professional design for 1WineDude.com, and the result is what you see before you. Unless you’re reading via your RSS reader in which case I have a special message for you*.
* – Get yer ass over to the site for once!
The good news is that the world is no longer subjected to my photo in the blog header, which has been replaced by the cartoon dude. Toon Dude has more hair than I do (and it should be a bit more gray, now that I think about it) but believe it or not he is the ugly-ized version (I told the designer to take the first draft, which looked like Brad Pitt, and put him into a cartoon bar fight, so that the results would more accurately reflect my real looks, which are decidedly NOT Brad-Pitt-ish).
A huge shout-out to JudithShakes Designs for the stellar work and the painless upgrade, which went so smoothly that I was actually responding to blog comments uninterrupted while the site was being changed. In case you were wondering, I got turned onto JudithShakes after seeing that they did the work on the recent update to www.redheadwriting.com (a worthwhile read on any day, though not at all wine-related); you will notice that RHR’s site looks nothing like this one, but that was entirely the point and JSD really nailed this design from a personality standpoint for me and I’m thrilled with the results (and begrudgingly accepting of the fact that Toon Dude Mark II is uglier but more appropriate for repreenting me to the global interwebs than Toon Dude Mark I, may he rest in peace).
Anyway, as always your comments on the new design are welcome (go easy on Toon Dude, please).
Welcome to the first installment of Going Pro – what (I hope!) will be a (very) long series chronicling my foray into making whatever-the-hell-it-is that I do here a professional (read: paying) endeavor.
Every Wednesday on 1WineDude.com, I’ll be writing about some aspect / story / triumph / tragedy related to taking my passion – connecting YOU with the experience of wine – full-time. I plan to do this every Wednesday until, well, until one or more of the following conditions have been met:
- I’ve “made it big” and no longer have time for the unwashed masses because I’m too busy cleaning my fleet of yachts.
- I can’t get Internet wi-fi reception from my cardboard box under the bridge.
- The articles have run their course and are no longer valuable (except to me as a means of therapy).
Okay… you’re right… number three will almost certainly never happen because I need all the therapy I can get. Anyway…
The inaugural post in this series is gonna be a loooong one… but I think you’ll find it worth the reading time commitment, and I hope you’ll be sufficiently moved to chime in with your thoughts.
I had a conversation with my friend Steve Heimoff about tasting preferences vs. wine ratings in the comments of a post last week, the topic of which had nothing whatsoever to do with tasting and rating wines (or, at least that’s what I thought when I wrote it, silly me!). That comment-convo seems pretty benign on the surface but it had some profound implications for me (probably because I ended up sort of talking to myself… more therapy… ok, maybe I need a drink…). Implications that get to the heart of how I taste and rate wines, which n part gets to the heart of what it means to Go Pro with wine.
Now, much to the surprise of a lot of people, none more so than myself, I’m now in the invigorating and strangely frightening position where my views / reviews on wines actually matter to some people. I’m the kind of guy who, literally to a fault, doesn’t want to let people down, and so I’ve had to take the position of rating and describing wines much, much more seriously in recent months – and I’d argue that this change in perspective is essential if you even want to start thinking about going pro when it comes to wine.
And since my approach to tasting is so dramatically different to what most of us are used to in the conventional wine press, it seemed a good place to start the Going Pro discussion…
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Robin Goldstein, who shook the wine world’s foundations in 2008 when he won Wine Spectator’s restaurant Award of Excellence after creating a fictitious restaurant whose wine list included some of their lowest-scoring Italian wines in the past two decades (triggering one of the most heated public debates of the year in the wine world), is back.
With a vengeance.
Not that Robin’s disappeared since my last interview with him (which long-time 1WD readers will recall generated some very compelling debate – some of which, you will come to learn, influenced his latest project): he blogs regularly at BlindTaste.com, helped follow up the 2010 edition of The Wine Trials with The Beer Trials (a similar take on blind tasting ratings, applied to commercial beers), and has co-authored the new release The Wine Trials 2011.
Once again, I greedily devoured the results in my review copy of The Wine Trials, and just as in the 2010 versions, I found the them nothing short of compelling.
For starters, the consumers’ choices (for the most part) are very good bargain wines: take Dona Paula, Aveleda, Hugel, Nobilo, and Sebeka for examples.
Additionally, the blind tasting regimen for the trials (which once again pitted inexpensive wines against similar but much pricier brands) was enhanced with a bit more of the science behind them explained, and the results were similar to those in 2010: non-experts prefer less expensive wines, by a significant statistical margin.
Finally, Robin and his co-authors seem to take an even harder line in The 2011 Wine Trials against the use of point scores by leading wine publications, including taking Wine Spectator to task for how they handled the Award of Excellence kerfuffle in 2008. Whether or not you agree with their stance and their findings, the Wine Trials team at Fearless Critic Media are clearly not interested in backing down anytime soon.
Robin (once again) kindly agreed to talk to me about his controversial new release, and (once again) he has a lot to say about Wine Spectator, the 100 point wine scoring system, and how wine consumers can enhance their own perceptions (and use their own preferences to rally against snobbery in the wine world). Oh, yeah, and he talks RUSH!
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