Those of you who dig Austrian wine (did someone say Grüner Veltliner? no? it was just me then…) and are looking fro something to do for seven days in 2010 might want to check out the Austrian Tourist Office’s “It’s Got To Be Austria” (yeah, I know, the name is a total #Fail) sweepstakes being held now through January 15, 2010.
The sweepstakes winner (and a guest) get to choose between four different themed 7-day vacation packages, one of which is centered around “Food and Wine” (presumably Austrian food and wine).
The contest is notable in that contestants enter via Facebook. Once you’ve fanned them up on Facebook, you can receive an additional sweepstakes entry by tweeting about Austria using the hashtag #itsgottobeaustria (ugh… honestly, is that the best name that they could come up with? maybe it sounds totally awesome in Austrian…).
This might be the first significant wine-related giveaway (the vacation packages are valued at $4,500) that’s taken place exclusively on Facebook and twitter, and certainly the first to also include a choice shot of an Austrian accordion-player rockin’ the moustache in its promotional material:
Got thoughts on the contest, Austrian wine, or moustaches? Shout ‘em out in the comments!
Cheers!
(images: itsgottobeaustria.com)








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