Comments on: Change Agents: More Wines You (Probably) Can’t Have

By: 1WineDude

1WineDude — Fri, 06 Nov 2009 19:59:47 +0000

Michelle, you make a great point about the breast cancer / alcohol link, though I'm not sure I'd fault Cline for trying to help that cause. I'm certainly learning over the past few weeks that alcohol consumption has big-time health impacts (in my case, cholesterol levels)…

By: Michelle Keller

Michelle Keller — Fri, 06 Nov 2009 19:41:39 +0000

Honestly, I am really turned off when a wine says it will donate its profits to a certain cause. I would rather they become a profitable company, sell really good wines and THEN donate their profits, quietly, than use the cause for marketing purposes. The "Cashmere" wine by Cline that is donating some percentage of its profits to breast cancer research makes me want to vomit. What a sick, sick way to sell wine, particularly when it has been shown that drinking alcohol on a regular basis raises a woman's risk for breast cancer.

By: 1WineDude

1WineDude — Fri, 06 Nov 2009 17:36:27 +0000

Well, let's hope they're profitable, anyway…

By: Dylan

Dylan — Fri, 06 Nov 2009 17:34:47 +0000

It reminds me of the successful model created by Paul Newman with Newman's Own. Create a product people would buy, become a profitable company, and use those profits to do good.

By: 1WineDude

1WineDude — Fri, 06 Nov 2009 12:13:07 +0000

Thanks – great concept.