Posts Filed Under wine blogging
I’m thrilled to be hosting the next Wine Blogging Wednesday (#67) right here on 1WineDude.com, which will take place on Wednesday, March 24th!
I haven’t hosted a WBW event since November 2008 (WBW #51), so I wanted to make sure that I had a really cool theme for the event – and I think the one that WBW founder Lenn Thompson and I agreed on is pretty cool and will generate some great discussion.
This month’s WBW theme is Seeing Red For the First Time.
To participate, you’ll need to pick a red wine that you would use to introduce a white wine drinker to red wines for the first time. Think of a person that only ever drinks white wine, and answer the question: What Red Wine would I use to convince that white-wine-only person that they should also drink reds?
Include a review of the wine, and be sure to tell us why you chose that style of wine, or that wine in particular (or both).
We’ve deliberately kept this theme open-ended so you can go as crazy as you like in your choices. ANY still red wine is eligible (including Rose wines, provided that they’re made primarily of red varieties).
Would you ease them into the world of reds with an off-dry Rose? Or go full-bore and knock their socks off with a classic, expensive, explosive fruit bomb? You decide!
The way that WBW works (in summary): You get a wine that lines up with the theme, you review said wine, post your review and related thoughts, and send a link to the host, who will then summarize the event and write a wrap-up with a link to your review.
So, to participate in this round of WBW, post a comment to 1WineDude.com on or before March 24th (either comment on this post, or to my WBW post that will appear on March 24), and include the link to your review.
Easy-peasy-nice-and-squeezy. Please spread the word, this one is going to be fun and has the chance to introduce many of us to Reds that we might not otherwise be trying – and that’s always a good time!
I know that I’m looking forward to reading what you come up with!
Last week, Vino 2010 (self-described as “the biggest Italian wine event ever held outside of Italy”) officially touched down in NYC.
One of the most anticipated discussions of Vino 2010, at least in the eyes of PR, media, and wine writers, was the panel “Blogging on Wine and Social Networking: New Tools in reaching Consumers of Italian Wine” moderated by Anthony Dias Blue. 1WineDude.com readers will already know that I was a bit concerned when I’d heard that Dias Blue would be moderating, as I felt that he was too publicly anti-blogging based on quite negative statements he’d made about wine bloggers last year.
That was before I learned of the panel members, who included some very pro-blogging (and very, very talented) friends of mine (blogger Alder Yarrow, PR wiz Steven Raye, and search guru Duog Cook), and the very public and open way in which the panel would be held.
The panel result is freely viewable on the Vino 2010 website, and has been included below in its entirety. All 2+ hours of it. If you care at all about wine PR, wine writing, wine blogging, and how to engage them all in the changing wine marketplace, then Id say all 2 hours are required viewing – and this is coming from a guy who normally cannot watch more than 3 consecutive minutes of video at any one time.
Why? Because the panel members offer advice on how to engage wine writers in the new decade that is so spot-on it might as well be a blueprint for how it should be done.
Why is that important? Because wine brands need to get into the engagement game if they have any prayer of truly understanding (and ultimately influencing) the conversations happening about their brands.
And I know of what I (virtually) speak here, because last week I started getting a firsthand lesson in brand-awareness…
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Last week, I found out that I finished in the top ten of PostRank.com’s list of the most engaging wine blogs of 2009. PostRank’s list is based on algorithms that measure online social network reactions to blog articles. I think, anyway – it all seems a little complicated and makes me glad that I like writing instead of math.
I’m pleased as spiked sangria punch to be sharing the top 10 list with such talented and esteemed company.
I’m less pleased at how similar we all seem to be.
As you will note from this handy inset graphic, the list is comprised almost entirely of white males (click to embiggen):
To be fair, both Decanter and Lenndevours are blogs with talented staff, not all of whom are white males. Just the vast majority of whom are white males.
The lack of diversity is kind of odd, and sad. I wonder if we represent the majority of wine consumers? I doubt it, considering the studies that point to women being the driving force behind wine consumption (especially in the U.S.).
I’ll stop now as I expect to get flamed for even bringing up the topic (those of you who know me have figured out by now that I can’t help myself) and turn to the somewhat safer discussion of which 2009 1WineDude.com blog posts PostRank measured as being especially engaging. But I’ll warn you, that this list had me scratching my head just as much as I did over the ‘white guy convention syndrone’ of the top 10 list…
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