Posts Filed Under wine 2.0

Meet The New Wine Expert: You!

Vinted on October 7, 2009 binned in commentary, wine 2.0

I have seen the future of wine criticism, wine dialog, and wine expertise.

Wanna see it?  Great – go look in the mirror. Because the future wine experts look an awful lot like you.  You look great, by the way – did you cut your bangs?

A little over a week ago, Slate.com ran a piece penned by Mike Steinberger in which Steinberger, among other things (like skillfully recapitulating the recent kerfluffle over code of ethics violations on the part of Robert Parker’s staff, and ending sentences with prepositions), offers a glimpse of what he sees as the future of wine writing and wine experts:

“Like other journalistic niches, wine writing is in crisis at the moment… We are moving from a monologue to a dialogue, and this reflects a fundamental truth about wine: It is a matter of taste, and taste differs from one person to the next. There’s still a need for expert opinion, but authority is going to have to be worn a lot more lightly going forward, and it isn’t going to command quite the deference that it used to.”

I know what you’re thinking: Did Joe actually use the word kerfluffle? Also, what’s the big deal about that?  This post isn’t about blogging, is it?

Don’t worry, this post is not about blogging.  It’s about you, and (albeit tangentially) about how Steinberger might have gotten it just a bit wrong.

You see, wine writing isn’t in a state of crisis, unless you get paid for it, in which case it’s in no more a state of crisis than any other form of paid journalism – welcome to 2009, folks.  If you’re a consumer of wine information, on the other hand, then wine writing is actually in a state of liberation.

I think Steinberger is right on the money when he says that tastes are ultimately personal, and that there will still be a need for expert opinion – he’s just missing the point of where that opinion is, which is of course with YOU. That’s because YOU are the new wine expert…

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Why You Need to be a Wine Twit

Vinted on September 10, 2009 binned in commentary, twitter, wine 2.0

Remember Internet chat rooms?  Sure you do – those were the simple, on-line places where you could converse, via written text-based messages, with other seemingly like-minded folks about an endless array of topics, ranging from politics to puppy grooming.  Well, converse until the person on the other end asked “Are you a chick?  are you hot?”

Back in those days, I had two buddies who would frequent on-line chat rooms dedicated to topics about Wars, and strike up a group conversation.  Once they thought that they’d earned the trust of the folks chatting on-line, they would say something deliberately inflammatory like “all of the Star Wars books suck!” and start a short-lived but vicious flame-war, during which they would often change sides to try to confuse the poor people who jumped into the fray.  It was kind of like an all-out Star Wars chat room ballroom brawl.

Ah, the heady, youthful and poignantly ignorant days of the Internet!

Forums came next, but aren’t real-time, and in the on-line wine world the forums most closely associated with print media (eRobertParker.com and Winespectator.com) have been marred by the negative perceptions of hostility on the part of both members and moderators.

In these more recent days, the chat room and the on-line forum have been superseded.  We have seen the future of on-line wine chat, and it’s full of wine twits like me.

There is a place where wineries, media, bloggers, and wine lovers are congregating to chat about wine on-line, and it’s called twitter.  And if you love wine, you need to be part of this virtual community.

I’m not going to ‘explain’ twitter here.  Mostly because it’s very difficult to explain twitter, and I’m lazy.  Instead, I’m just going to try to convince you that if you’re not yet part of the wine community on twitter, then you need to be.

Fortunately for me, that’s actually pretty easy, because it pretty much boils down to one only reason (and even I can explain that one!)…

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Come Original: Advice on the Eve of Wine Bloggers Conference `09

Vinted on July 23, 2009 binned in wine 2.0, wine bloggers conference, wine blogging

One year ago, nearly to the day, I posted my thoughts on why you should be a wine blogger.

A year later, on the eve of the 2nd annual American Wine Bloggers Conference, I find myself posting about almost the exact same topic.

While writing last year’s post, I found myself asking what I imagined many readers of that article would ask.  Namely, Why Should I Care What You Think? And today I find myself answering that question.

You shouldn’t care what I think.

Ironically, I’m saying this in response to an increasing amount of questions that I am getting from those new to blogging (and in particular those new to wine blogging) – at least, newer to it than I am – about how to be a “successful” wine blogger.

My advice is this:  Wine blogging has arrived.  So stop caring what I think and get on with it…

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