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Going Pro | 1 Wine Dude - Page 18

Posts Filed Under going pro

1WineDude TV Episode 38: Why The Argument Against Wine And Social Media Is Illogical (Getting’ Groovy With Cruvee)

Vinted on September 7, 2011 binned in 1WineDude TV, commentary, going pro

Part of me is really just sick and tired of making this argument… but what the hell, let’s throw more kindling on the fire and talk about why saying social media isn’t for wineries because “the brand is too small,” or “it takes too much time because we’re really farmers and we’re too busy,” or “it doesn’t connect us with local customers” is, at this point, a stinky pile of total bull honkey.

Mentioned in this episode:

Being Able To Describe A Wine Does NOT Make You Awesome

Vinted on August 31, 2011 binned in best of, commentary, going pro

If I told you what it takes
to reach the highest high,
You’d laugh and say
“Nothing’s that simple!”

– from “I’m Free” (Tommy, The Who – 1969)

The following commentary is not an easy one to write, because whenever one talks about something that they do, they run the risk of appearing immodest, or conversely overdoing it on fake amounts of modesty and sounding like a douchebag.

Look, I know that I write reasonably well, because I’ve been told that by other writers whom many consider to write very well.  And I know that I taste wine reasonably well, because I’ve been told that by others who are themselves kick-ass tasters.  But I do not see the ability to combine those talents as somehow qualifying me to self-proclaim my awesomeness.  And I do not see it as somehow unattainable by anyone else, either.

As any fan of the (excellent) book Outliers can tell you, the one thing that most differentiates the well-skilled from the wanna-bes in any given field (including wine) is practice. You spend enough time doing something (like, approaching 10,000 hours – and that figure is not hyperbole), and the odds are very, very good that you will get very, very good at whatever it is you are doing.

I write this because I continue to run into people (all over the world) who are thoroughly impressed with their own ability to taste (and then describe, verbally or in writing) a wine. As in a worship-me-because-I’m-totally-awesome level impressed with themselves. On the other side of that wine appreciation coin, I also run into people (all over the world) who reinforce that view by assuming that they themselves could never accurately describe a wine’s tastes and smells. I have a message for both of those types of people: “Get over it; what wine writing / reviewing peeps do isn’t all that special!”…

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This Just In: I Join A PLCB Advisory Group. Also, Hell Freezes Over. Sort Of.

Vinted on August 24, 2011 binned in going pro, PLCB, wine shipping

Last week, after I spoke out against NJ Assembly Majority Leader Joseph Cryan publicly dissing his own wine-buying constituents, I received quite a bit of feedback (comments and e-mail) about something I wasn’t talking about.  Namely, not reporting from the battlefield of the wine shipping fracas taking place among the rolling hills of my home state, the Commonwealth of Pennsylvania (one of – if not the – worst control states in our fair Union).

In response, I can offer two tidbits as potential justification:

1) Blogger Lew Bryson is doing a fine job of detailing all of the latest PLCB debacles and on-again/off-again satutus of PA’s move towards Privitization, and I’ve little to offer above-and-beyond Lew’s excellent and opinionated coverage. For a pertinent example, check out Lew’s tirade about the state’s failed automated wine kiosks – turns out the PLCB knew that the kiosks had little chance of succeeding before they deployed them (I had a similar view of their potential success published around the same time).

2) I’m anticipating the potential for a lot more insider coverage coming soon on the PLCB and the drama of the changing state of alcohol distribution in PA, since I’ve agreed to be on a focus group for a PLCB Wine Advisory Council member.

Yes, you read that correctly. I’ve been hand-picked by a member of the PLCB’s Eastern PA Regional Advisory Panel to join a cabinet/focus group, which has as one of its priorities advancing the pace of change to improve the currently (very) sad state of wine distribution affairs in the Commonwealth…

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The Hopeless Quest To Define Wines Of True Character (Or “Screw The Ratings, Even Mine”)

Vinted on August 17, 2011 binned in best of, commentary, going pro, zen wine

Roughly two months ago, in the follow-on discussions on a feature on the wines of Lodi producer Matt Powell, a reader named Olivier chimed on with some though-provoking questions, the kind that, for me, define the 1WD readership because they exponentially increase the value of the content on this little ol’ website.

The discussion was around how we might define wines of “true character,” and it ended with a bit of a challenge from Olivier:

“…[It] would be nice to dig into detailed info (taste/aroma/flavors) that differentiate wines of true character and C+/B- wines. I have my own idea, but listening to others and getting examples would be great and very educational.”

That’s the kind of request that often sends me so far down the wine world rabbit hole that I’m seeing Jules Verne style dinosaurs.  In other words, the really fun kind.

We are certainly rabbit-hole bound, because in the course of thinking about this question, I had to get deep into the very heart of wine ratings.

And I’ve determined that all of them (mine included) kind of suck, even if they do provide value to a lot of people (and they do), and even if they help sell wine (and they do).

Once again, don your miner’s hat, the one with integrated flashlight bulb and intercom link, because you’re gonna need it where we’re going

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